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All Events 25 Nov 2022

Community Engagement and Marketing Conference

Name: Community Engagement and Marketing Conference
Start: 2022-11-25T09:30
End: 1970-01-01T15:00
Location: Online Conference

Friday, 25th November 2022 0930hrs – 1500hrs

Online Conference, YouTube

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This online event will delve crucial elements of the industry which often don’t get the attention they deserve – community engagement and marketing. Projects and plans can often be refused and delayed when communities aren’t fully supportive of projects – but in this event we look at how we can get them engaged and involved, utilising their local knowledge to improve projects, getting their buy-in to the local benefits and truly helping to unlock future regeneration and development.

Experts from local authorities, developers and leading organisations in the space will take to the stage to discuss, explore and showcase best practice and future thinking in the space.

Speakers include:

Colin Parry,
Community Engagement Manager

Rebekah Paczek,
Director of Public Affairs and Community Relations

Damian Greenfield,
Regional Stakeholder Manager and Associate for the Consultation Institute

Karen Elson,
Knowledge Director and HS2 Learning Legacy Advisor

Harry O’Conor,
Community Engagement Lead

Nikki Davies,
Managing Director

Christopher Wandel,
Key Account Manager – Public Sector

Amy Hazlehurst,
Business Development Manager

Maddelyn Sutton,
Head of Community & Stakeholder Engagement

Kerry Bangle,
Director, Transport Planning London and the South East

Agenda and Programme:

09:30-10:30	Session One: Early Community Engagement This session will look at the influence early engagement can have on a project and how we can do it. There are many benefits which include community support and knowledge which can improve planning, and this session will delve into these. Chair: Built Environment Networking; Phil Laycock, Director The Earls Court Development Company; Rebekah Paczek, Director of Public Affairs and Community Relations Homes England; Colin Parry, Community Engagement Manager MPC; Nikki Davies, Managing Director BoKlok; Harry O’Conor, Community Engagement Lead
10:30-11:00	Break We’ll have a short break to switch speakers and prepare for the next session.
11:00-12:00	Session Two: Project Legacy Engagement Community engagement and marketing shouldn’t just be done to help secure planning and improve the process, it should also be embedded into the scheme in the long term, and this session will look at how the leading organisations integrate this into their plans. Chair: MPC; Nikki Davies, Managing Director National Highways; Damian Greenfield, Regional Stakeholder Manager and Associate for the Consultation Institute Co.Cre8; Karen Elson, Knowledge Director and HS2 Learning Legacy Advisor HS2; Maddelyn Sutton, Head of Community & Stakeholder Engagement
12:00-13:00	Lunch relevant videos will be played during the break
13:00-13:30	Communications For Controversy; Sponsored by WSP In this session, WSP’s Kerry Bangle will reflect on lessons she has learned from working on contentious transport projects including HS2, airport runways and road user charging and what this means for the tough decisions we are going to have to take if we are serious about achieving our legally-binding Net Zero target. WSP; Kerry Bangle, Director, Transport Planning London and the South East
13:30-14:00	Break We’ll have a short break to switch speakers and prepare for the next session.
14:00-15:00	Session Three: Innovation and Technology New technology and innovative solutions are acting as game-changers for engagement – with the pandemic’s push to online also creating a new avenue for organisations and a push towards more digital solutions. This sessions will look at these, and how they can be used to bring in a more diverse audience to engage in future plans. Session Sponsor: (Available – click for details) VU.CITY; Christopher Wandel, Key Account Manager – Public Sector Commonplace; Amy Hazlehurst, Local Government Consultant
15:00	Conference Close

We’re set to have an exceptional line-up of speakers:

Earls Court Development Company – Rebekah Paczek, Director of Public Affairs and Community Relations

The Earls Court Development Company has an ambitious plan to ‘bring the wonder back’ to Earls Court – with Rebekah is heavily involved in the work to drive forward this game-changing development. The masterplan looks to regenerate around 40 acres of land on the former Exhibition Centre site through a JV made up of Delancey, Dutch pension fund manager APG and Transport for London. The ECDC are focused on working with communities and stakeholders from day one – with the masterplan aiding social value and economic inclusion – with decisions such as handing back the West Kensington and Gibbs Green housing estates to Hammersmith and Fulham Council which were initially included in the masterplan being an example of community led decision making.

Homes England – Colin Parry, Community Engagement Manager

Investing over £4bn into building new homes, unlocking plots for future development and bringing over 450-hecates of derelict land back into use are just some of the key priorities set by Homes England. With this scale of development activity it’s crucial that the communities they’re working in are consulted, engaged and involved throughout the journey to deliver the benefits that community requires. Colin has been with Homes England since 2010 – having previously worked within the private sector, and he’ll be sharing his expertise on how Homes England are engaging and communicating with key stakeholders across both the public and private sector and the positive impact this is having pre-development and planning consent.

Co.Cre8 – Karen Elson, Knowledge Director and HS2 Learning Legacy Advisor

Karen is a director of knowledge and partner at Co.Cre8. She provides expertise in setting up knowledge eco-systems to embed continuous learning within and between major projects. She has 25+ years’ experience in construction projects including HS2, Houses of Parliament Restoration and Renewal, Crossrail and the London 2012 Olympics. Karen has led the implementation of award winning learning legacy programmes embedding an industry-wide methodology for capturing and dissemination learning from major projects across the construction and transport industries. Previous experience includes programme assurance for the Olympic Delivery Authority, PPM consultant for Arup and as a chartered engineer on railway and construction projects for Arup and Atkins. Karen is a big advocate of volunteering and has had various NED roles over the last 10 years and is currently a Trustee for the Museum of Dartmoor Life and a volunteer vaccinator for St John’s Ambulance.

National Highways – Damian Greenfield, Regional Stakeholder Manager and Associate for the Consultation Institute

With billions of pounds worth of development activity in the pipeline, National Highways are one of the largest clients within the construction and built environment industry. Their work across the UK’s highways drive economic growth and alleviate traffic pain-points, but at the same time there can also be controversy with new road infrastructure – so engagement and communication is key. Damian will share his experience and knowledge – specifically focusing on the longer term project legacy and how National Highways is leaving a positive footprint and impact in the communities they touch.

MPC – Nikki Davies, Managing Director

Nikki has over a decade of experience in running tailored programmes of community consultation and has overseen a diverse range of projects in the residential, commercial, energy and affordable housing sectors. Nikki is also currently pioneering MPC’s products and services in the social value field. She is leading on the strategy and delivery of the communications and stakeholder engagement for Homes England’s phase of the 4,000 homes Sustainable Urban Extension in Attleborough and has provided strategic oversight to numerous other ongoing large scale and long terms projects with clients such as Places for People, Thakeham, Legal and General and The Church Commissioners.

BoKlok – Harry O’Conor, Community Engagement Lead

BoKlok – a joint investment and housing venture between Swedish retail giants Ikea and Skanska. Having been in the UK market place for only a few years BoKlok have very recently gone through the process of creating their UK community engagement strategy from the beginning – and Harry will share intel into their approach, their learnings and the undertakings they’re making to make further improvements over their next schemes. 140 homes in Arun and 112 in Littlehampton are just a few of their recent announcements that they look to bring forward.

Commonplace – Amy Hazlehurst, Business Development Manager

Amy is a Local Government Consultant at Commonplace, an online engagement platform about empowering positive conversations for change in the places where we live, work and play. Working specifically with Local Authorities in the North of England, she helps Councils maximise their engagements with local residents about issues of change in their area. Recently completing her MBA in Sustainability and Leadership at Nottingham University, she’s passionate about all things built environment, and engaging communities in how to make a difference in their towns and cities.

VU.CITY – Christopher Wandel, Key Account Manager – Public Sector

More information to follow.

HS2 – Maddelyn Sutton, Head of Community & Stakeholder Engagement

HS2 is the UK’s most important infrastructure project for a generation with 250 miles of high speed rail line being constructed to bring millions of people and thousands of businesses closer together. With the project set to touch the lives of millions of people over several years community engagement and involvement is of paramount importance. Maddelyn will discuss how HS2 is working to involve communities in the project, respond to questions and concerns and consult with them as it moves forward as well as how this engagement will continue over the full lifespan of the project.

WSP – Kerry Bangle, Director, Transport Planning London and the South East

Kerry is WSP’s Director for Transport Planning, London and the South East. She has 24 years’ experience in a wide variety of transport and Government advisory roles in the UK and Australia. She is particularly adept at dealing with the challenge of high-profile infrastructure projects in complex and politically-charged environments as demonstrated through her senior roles on HS2, Crossrail, airport expansion projects, London’s Ultra Low Emission Zone and is currently leading the technical work on a road user charging scheme in Cambridge. She is passionate about ensuring consultation and engagement is meaningful, genuine and reaches seldom-heard voices, who are often impacted the most by projects – both positively and negatively – yet face barriers to their participation.

Associate your brand with the community Engagement and Marketing Conference and position your brand at the forefront of one of the UK’s biggest discussions and debates around community engagement.

Package	Exhibition Stand	Chair/ Speaking Opportunity	Tickets	VIP Backstage Access	Cost (+VAT)
Conference Partner	Yes	Yes	15	Yes	£2,750	View Details
Session Partner	Yes	Yes	10	Yes	£1,750	View Details
Session One Partner: Early Community Engagement	Yes	Yes	10	Yes	£1,750	View Details
Session Two Partner: Project Legacy Engagement	Yes	Yes	10	Yes	£1,750	View Details
Session Three Partner: Innovation and Technology	Yes	Yes	10	Yes	£1,750	View Details
Best Practice Presentation Package	Yes	Yes	10	Yes	£1,250	View Details

We have various partnership packages available, including packages with speaking opportunities, exhibition space and those that will drive brand awareness, allowing you to address your whole target audience for maximum brand awareness and impact. Our partnership packages will put you at the forefront of the industry discussion allowing you to be there, be active and be an expert within the construction and property sector, the housing sector and the whole built environment industry.

Conference Partner

£2,750+VAT

Become the headline partner of this conference and get mass awareness and brand visibility. This package is the ultimate – with a prime location during the event, a speaking opportunity, logo positioning on the top of the logo and your name in the event title – “Community Engagement and Marketing Conference; Sponsored by YOUR COMPANY NAME”

The conference will be called the Welsh Housing Investment & Build to Rent Development Conference in association with your company name
Ability to help shape the conference agenda and content to bring your strategic thinking to the event
Option to recommend speakers
Inclusion with pre-conference speaker communications
Access to the speakers and panellists; an excellent opportunity to establish rapport and build commercially rewarding relationships
Prime branding for the whole conference
Option to do a keynote speech
One speaking position on one panel during the conference
Online exhibition space allowing you to video chat with delegates and share downloadable content such as literature
15 online delegate passes for your team or guests
Digital media branding: your logo will appear prominently on the website, marketing emails, social media etc
Master of Ceremonies “thank you” in the opening and closing speeches
Social media – pre, during and post-conference activity
Inclusion with all PR and outreach to regional, national and industry press
Access to video of the conference after the event

Become a partner >

Session Partner

£1,750+VAT

The role of the session partner provides an opportunity for you to participate in one of the sessions to build brand awareness, loyalty and trust amongst hundreds of civic and business leaders from across the industry. You’ll be seen to be a thought leader within your area of expertise and showcase your company in front of key decision-makers from across the industry. Benefits include:

Ability to help shape the session agenda and content to bring your strategic thinking to the event
Option to recommend speakers for the session
Inclusion with pre-conference speaker communications
Access to the speakers and panellists; an excellent opportunity to establish rapport and build commercially rewarding relationships
Branding for the whole conference and your session
One speaking position on your panel
Option to do a five minute introduction to your panel or thought leaders presentation
10 online delegate passes for your team or guests
Digital media branding: your logo will appear prominently on the website, marketing emails, social media etc
Master of Ceremonies “thank you” in the opening and closing speeches
Social media – pre, during and post-conference activity
Inclusion with all PR and outreach to regional, national and industry press
Access to video of the conference after the event

Become a partner >

Best Practice Presentation Package

£1,250+VAT

Deliver a best practice presentation during our quick-fire session where we’ll be hearing from 4-speakers who will reveal exactly what they’re doing in the industry.

Ability to deliver a 15-minute presentation during one of the break periods
Access to the VIP Room – a green room for speakers, VIP guests and sponsors
Branding across the rest of the conference
10 online delegate passes for your team and/or guests
Digital media branding: your logo will appear prominently on the website, marketing emails, social media, etc
Master of Ceremonies ‘thank you’ in the opening and closing speeches
Social media – pre, during and post-conference activity
Inclusion in any PR and outreach to regional, national and industry press
Access to video of the conference after the event

Become a partner >

Best Practice Presentation Partner